StarBiz reported that Telekom Malaysia Berhad (TM) and Astro All Asia Networks plc may be getting into a bidding war to secure the rights for broadcasting the English Premier League (EPL) for the next 3 season. Price wise.. likely more than RM500mil!
We know that Astro is holding the rights of EPL through ESPN now, and since the contract is ending soon, now TM, which soon be launching its IPTV via HSBB, is more than interested in having the rights too! and since EPL has its huge follower, having this right and content could be a key success factor for the launch of IPTV or any other TV offerings.
Though StarBiz said that TM has denied the bid at this moment and Astro declined to comment, I am still looking forward to this battle, and their strategies in maintaining or winning the Paid TV market share.
oh yes, SingTel, who also has its own IPTV called mioTV, has recently secured EPL rights for 3 years too, outbidding incumbent cable TV StarHub, for the price of S$400mil! wow!
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